Descriptive Research: describe the subject that is being observed
-Any research that observes and records
Types of Descriptive Research
~Case Studies
~Survey
~Naturalistic Observation
Case Studies: A detailed picture of one or a few sunjects
Survey: Measures correlation and can be done in an interview, mail, phone, internet, etc.
-Most common type of study in psychology
Random Sampling: Identify the population you want to study
-Sample must be represenative of the population you want to study
*Why do we sample?*
-One reason is the false consensus effect=the tendency to overestimate the extent to which others share our beliefs and behaviors
-Reasons Why Survey Method Is Sometimes Bad--Low response rate
-People lie or just misintrepret themselves
-Wording effects
Naturalistic Observation: Watch subjects in their natural environments and avoid in manipulating it
Hawthorne Effect: when the subject becomes aware that they are apart of an experiment being conducted, changes their activities in their environment
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